The internal-comms platform with a press desk's discipline
Monthly editorial from our team — about internal-comms craft, not our product.
The view count is the lazy metric. We've seen four others that move much more reliably with the thing you actually care about.
When the composer asks for the audience before the body, the entire culture of internal communications shifts. Notes on what we've learned.
A twelve-page style guide is what an organisation produces when nobody can agree what's important. The one-pager is the harder document.